Lauren Hillery

VP, Strategy
Higher Education Practice Lead

  • Higher Education
  • Healthcare & Wellness
  • Casinos & Gaming
  • Entertainment & Attractions
  • Real Estate & Home Builders
  • Franchise & Retail

Lauren is a creative strategist by nature and by trade and is genuinely passionate about digging into business nuances to uncover the most actionable insights that set brands up for opportunity and success.

Lauren brings over a decade of experience working with some of the most recognizable brands, including PetSmart, Massage Envy, the Stratosphere, and Toyota, to develop brand strategy and insight-driven go-to-market plans that help move organizations forward in recognizable and own-able ways. She provides a unique bridge between brand development and creative, content, and digital strategy. She also leads our research initiatives in education and has supported organizations like K12 Education, Rio Salado College, and Southern California University of Health Sciences