Our Non-Profit Marketing Strategies
There is more to being a non-profit than just the fundraising/development side of things. Elements such as organizational management, community outreach, public relations, and stakeholder recruitment are all part of the process that ladders up, bringing change to those who need it. But in order to effectively contribute to the greater good, people need to be aware of your organization and the mission you’re working to achieve.
Non-profit work is not easy, but it is commemorative and inspiring. It deserves the spotlight and support essential to sharing the work and allowing organizations to make a larger impact. Our experience in the space positions us as the ideal non-profit marketing agency because we’ll not only become just as passionate about your cause as you are, we will also fight to make sure you reach the key metrics you’re aiming for.

KPIs We Move
- Donor Growth
- Donor Retention Rate
- Fundraising ROI
- Average Donation Size
- Online vs. Offline Giving
- New Donor Acquisition Rate
- Conversion Rate
- Beneficiary Satisfaction Rate
- Member Retention Rate
Working With Leaders in Non-Profit







Non-Profit Case Studies
Building A Website That Embodies The Mission Of The Institute
WEBSITE DESIGN & DEVELOPMENT
McCain Institute
Rebuilding public trust for a government agency by shining a light on their impact
MARKETING STRATEGY & CAMPAIGN DEVELOPMENT
Arizona Department of Child Safety

Expertise We Provide
Whether you’re talking to donors, volunteers, community leaders, pledges or just spreading awareness about your non-profit organization, our years of experience have given us vast knowledge of many target audiences and an understanding of how to reach them. We can craft strategies down at the tactical level all the way up to the overarching marketing plan. Whether you’re looking for a website revamp, fundraising campaign, public relations support, social media strategy, community engagement campaign, mobile app creation, or something else, we can help.
- Fundraising Campaigns
- Recruitment Campaigns
- Website Design & Development
- Video Production
- Social Media Campaigns
- Search Engine Marketing
- Google Grant Campaign Management
- Donor Data Analysis
- Print Collateral Design

Types of Non-Profit We Support
There are so many types of non-profits and organizations focusing on social good. We have experience working with nearly all of them. We’re passionate about just causes that help others and bring good into the world. Due to our deep insights into various industries and multiple customer journeys, we can pull from our previous experience to fit your organization, as well as adopt new strategies that work specifically well for your cause. Do you fall into any of these categories? We’d love to hear about the work you’re doing and have an opportunity to provide marketing assistance where you need it.
- Foundations
- Institutes & Think Tanks
- Government Agencies
- Advancement in Higher Education
- Non-Governmental Organization (NGOs)
- Environmental Awareness Non-Profits
- Arts, Culture & Humanities Non-Profits
- Social Advocacy Non-Profits
- Faith-based Non-Profits
Thought Leadership - Marketing Insights
Non-Profit
Changes in SEO Through 2020 & 2021
There are constant changes in SEO. 2020 taught us how to be agile and adaptable — these are the SEO updates in 2021 keeping digital marketers on their toes now.
Non-Profit
Eight New Clients Added to the LaneTerralever Rost...
LaneTerralever welcomes eight new clients to the roster, proudly partnering with brands in a myriad of industries while growing expertise in Franchising and Attractions & Entertainment.
Non-Profit
7 Signs You Need A New Website
It's a question we come across quite often and it can be a difficult one to answer. Here are the 7 signs that it is time to start rethinking your website.