Our Non-Profit Marketing Strategies

There is more to being a non-profit than just the fundraising/development side of things. Elements such as organizational management, community outreach, public relations, and stakeholder recruitment are all part of the process that ladders up, bringing change to those who need it. But in order to effectively contribute to the greater good, people need to be aware of your organization and the mission you’re working to achieve.

Non-profit work is not easy, but it is commemorative and inspiring. It deserves the spotlight and support essential to sharing the work and allowing organizations to make a larger impact. Our experience in the space positions us as the ideal non-profit marketing agency because we’ll not only become just as passionate about your cause as you are, we will also fight to make sure you reach the key metrics you’re aiming for.

LT team photo giving back

KPIs We Move For Maximum Impact


  • Donor Growth 
  • Donor Retention Rate
  • Fundraising ROI
  • Average Donation Size
  • Online vs. Offline Giving
  • New Donor Acquisition Rate
  • Conversion Rate
  • Beneficiary Satisfaction Rate
  • Member Retention Rate

Non-Profit Organizations We’ve Worked With

McCain Institute logo
Arizona Department of Child Safety logo
The Society of St. Vincent De Paul logo
Phoenix Children's logo
HHF-Logo_Blue-1
Phoenix Desert Botanical Garden logo
Phoenix Zoo Logo_Blue_Oryx_200x100
Southwest Human Development logo
Habitat for Humanity ReStore logo
100 Club logo
FCP logo
Fresh Start logo
DCDFV2

Non-Profit Marketing & Web Case Studies

Building A Website That Embodies The Mission Of The Institute

WEBSITE DESIGN & DEVELOPMENT

McCain Institute

LEARN MORE

Rebuilding public trust for a government agency by shining a light on their impact

MARKETING STRATEGY & CAMPAIGN DEVELOPMENT

Arizona Department of Child Safety

LEARN MORE
Phoenix Children's annual report

Marketing Expertise We Provide

Whether you’re talking to donors, volunteers, community leaders, pledges or just spreading awareness about your non-profit organization, our years of experience have given us vast knowledge of many target audiences and an understanding of how to reach them.  We can craft strategies down at the tactical level all the way up to the overarching marketing plan. Whether you’re looking for a website revamp, fundraising campaign, public relations support, social media strategy, community engagement campaign, mobile app creation, or something else, we can help. 

 
McCain Institute website images

Types of Non-Profits We Support

There are so many types of non-profits and organizations focusing on social good. We have experience working with nearly all of them. We’re passionate about just causes that help others and bring good into the world. Due to our deep insights into various industries and multiple customer journeys, we can pull from our previous experience to fit your organization, as well as adopt new strategies that work specifically well for your cause. Do you fall into any of these categories? We’d love to hear about the work you’re doing and have an opportunity to provide marketing assistance where you need it.

  • Foundations
  • Institutes & Think Tanks
  • Government Agencies
  • Advancement in Higher Education
  • Non-Governmental Organization (NGOs)
  • Environmental Awareness Non-Profits
  • Arts, Culture & Humanities Non-Profits
  • Social Advocacy Non-Profits
  • Faith-based Non-Profits

Thought Leadership

Changes in SEO Through 2020 & 2021

There are constant changes in SEO. 2020 taught us how to be agile and adaptable — these are the SEO updates in 2021 keeping digital marketers on their toes now.

Learn More

Eight New Clients Added to the LaneTerralever Rost...

LaneTerralever welcomes eight new clients to the roster, proudly partnering with brands in a myriad of industries while growing expertise in Franchising and Attractions & Entertainment.

Learn More

7 Signs You Need A New Website

It's a question we come across quite often and it can be a difficult one to answer. Here are the 7 signs that it is time to start rethinking your website.

Learn More