The Business Value of Quality Assurance

The Business Value of Quality Assurance

The Business Value of Quality Assurance

There are many thousands of products and services out there, but how do you define what is a good and reliable product or service? You probably came to the conclusion it was the quality of the...

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The Importance of Quality

The Importance of Quality

The Importance of Quality

You take out your phone and try to load an app, the app doesn’t load and the phone freezes up. If you’re like me, you get frustrated with the phone or the app and don’t think about all the times in...

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Measure Marketing Success and Do it With Killer Visuals

Measure Marketing Success and Do it With Killer Visuals

Measure Marketing Success and Do it With Killer Visuals

From blogs to photos, videos to whitepapers, content marketing has become a brand staple. 90% of marketers build their brands and pursue their goals with marketing content.  Despite these numbers,...

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How to Effectively Market Technology into Your Restaurant

How to Effectively Market Technology into Your Restaurant

How to Effectively Market Technology into Your Restaurant

In our Faster, Hypr, and health driven society consumers are starving for tech to be included in their dining experiences. To save time, they are dining in less frequently and choosing food operators...

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Product is the New Brand.

Product is the New Brand.

Product is the New Brand.

‘Sell the brand,’ ‘breathe the brand,’ ‘bleed the brand,’ are all-too-common terms used in the marketing field. Recent trends are showing us that it might be time to start paying more attention to...

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Is the EU’s “Right To Be Forgotten” Ruling the Next Step in Internet Censorship?

Is the EU’s “Right To Be Forgotten” Ruling the Next Step in Internet Censorship?

Is the EU’s “Right To Be Forgotten” Ruling the Next Step in Internet Censorship?

Last month, the Court of Justice of the European Union announced that European citizens have a “right to be forgotten” (“RTF”) by search engines. According to the ruling, search engines must remove...

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Beat the Online Shopping Mentality with Consumer Experience

Beat the Online Shopping Mentality with Consumer Experience

Beat the Online Shopping Mentality with Consumer Experience

It's 3 days before your mother’s birthday. There is a nice coat that you know she’s been dying to have. You live right down the street from a shopping mall, but you know you can find the coat for...

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The Business Owner’s Guide to Local Listings

The Business Owner’s Guide to Local Listings

The Business Owner’s Guide to Local Listings

Let’s take a quick stroll down memory lane: The year is 1996. Clinton is in office, Seinfeld and Friends are must-watches on TV, and everyone is obnoxiously doing the Macarena. You may or may not...

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