TV audience ratings, the currency the industry uses for programming content and for buying and selling TV ads, have been around for over 65 years. In that time, average primetime audience ratings...
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If you’re looking for a beginner’s guide to setting up Google Analytics, then you’ve come to the right place. In this blog, we will show you the basic setup you will need to run a successful Google...
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A digital marketing internship can do a lot for you. It’s one of the best ways to get hands-on experience at a marketing agency, and it can give you a taste of what life could be if you chose a...
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“I wish I was more creative.”
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A website rebuild is expensive (sometimes upwards of six figures), often takes a long time, and requires many people. For most companies, a website redesign or build needs a massive executive buy-in...
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It’s not uncommon to have to rebuild a website. In the digital space, things are constantly changing, so something that may not have mattered 10 years ago could suddenly carry much more significance...
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Have you heard of the Americans with Disabilities Act (ADA)? If you’re an organization with a website, this civil rights law should definitely be on your radar.
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This is a Facebook ad I helped create for one of our clients.
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In the age of social media dominance, many companies are utilizing a tactic known as purpose-driven marketing to go beyond just selling their product and help promote issues that benefit their...
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