Facebook’s Video Distribution Update and Why It Matters To You!

Facebook’s Video Distribution Update and Why It Matters To You!

Facebook’s Video Distribution Update and Why It Matters To You!

Facebook recently announced an update to how videos are distributed as well as where ads are placed within videos. This update is expected to please users, and brands should see benefit as well.

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10 Key Digital Trends to Watch for in 2018

10 Key Digital Trends to Watch for in 2018

10 Key Digital Trends to Watch for in 2018

As 2018 begins, we know the one question on everyone's mind is “what will this new year bring?” Well, we have some good news for all you marketers! In this blog, we have summed up eMarketer’s article...

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Fake Reviews Are Better Than Ever

Fake Reviews Are Better Than Ever

Fake Reviews Are Better Than Ever

Whenever a story with advertising ties makes major headlines, it can usually be sorted into one of two buckets. There’s a tendency to focus a lot on the creative parts of our industry – the actual...

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How To Create An Empathy Map (And Why You Should)

How To Create An Empathy Map (And Why You Should)

How To Create An Empathy Map (And Why You Should)

How do you win the attention of your audience and create content they actually care about?

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How a Competitive Audit can Give Your Brand a Leg Up

How a Competitive Audit can Give Your Brand a Leg Up

How a Competitive Audit can Give Your Brand a Leg Up

A brand audit can take many different forms depending on the client or company, but is a beneficial practice for any brand, no matter how big or small.  Whether your brand is considering a rebrand,...

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Your B-Roll Matters: How to Plan for and Capture Great B-Roll

Your B-Roll Matters: How to Plan for and Capture Great B-Roll

Your B-Roll Matters: How to Plan for and Capture Great B-Roll

I distinctly remember a Saturday Night Live skit from many years ago featuring a parody of an award show for stock footage and b-roll. It humorously featured a collection of footage nominees such as...

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Highlights from Social Santa 2017

Highlights from Social Santa 2017

Highlights from Social Santa 2017

This month, we held everyone’s favorite holiday event: Social Santa! We had a giving tree hanging in the office filled with wish lists from youth in foster care. We asked our friends, partners,...

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Fast Food Twitter is Empty Calories

Fast Food Twitter is Empty Calories

Fast Food Twitter is Empty Calories

One of my favorite reads this year was an article over at the Guardian titled “How the Sandwich Consumed Britain.” The title is self-explanatory: It’s a 40-year history about just how much Britain...

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Want Your Site to Convert? Landing Page Best Practices to Consider

Want Your Site to Convert? Landing Page Best Practices to Consider

Want Your Site to Convert? Landing Page Best Practices to Consider

Have you considered creating landing pages to reach your target audience, but you’re not sure where to start? Whether you are launching a landing page with the goal of lead generation or simply...

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ADA Website Compliance Testing: What to Look for on Your Site

ADA Website Compliance Testing: What to Look for on Your Site

ADA Website Compliance Testing: What to Look for on Your Site

In today’s age, technology has made information and entertainment more accessible to people in all parts of the world. Whether it’s on a phone, tablet, or computer, a user is able to view photo...

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